AI Insights · Timothy · April 2023
Top 5 Reference Apps on iOS in UAE: Q1 2023 Performance
In Q1 2023, the top 5 reference apps on iOS in the UAE demonstrated varied trends in downloads, revenue, and active users, with notable performances from Quran Majeed and Muslim Pro.
The first quarter of 2023 saw a range of performance metrics for the top 5 reference apps on iOS in the United Arab Emirates. The data, sourced from Sensor Tower, provides insights into weekly downloads, revenue, and active user trends.
Google Translate showed a consistent pattern in weekly downloads, peaking at around 8.2K in mid-January and gradually declining to approximately 5.9K by the end of March. Active users started at 617K at the end of December and saw a slight increase, peaking at 659K in early March before settling at 625K by the end of the quarter.
Quran Majeed – القران الكريم experienced a notable surge in weekly downloads, especially in the week of March 20, reaching an impressive 22.8K. Revenue also saw significant growth, peaking at $1.4K in the last week of March. Active users followed a similar upward trend, starting at 22.8K and more than doubling to 44K by March 20 before ending the quarter at 34.8K.
Athkar - أذكار had a steady performance with weekly downloads generally ranging between 1.5K and 2.3K, except for a notable spike to 6K in the week of March 20. Revenue saw fluctuations but remained relatively stable, ranging from $620 to $1.8K throughout the quarter. Active users increased from 51.8K at the end of December to 55.9K by the end of March.
Muslim: Azan, Qibla, Al Quran displayed a moderate increase in weekly downloads, peaking at 6.1K in the week of March 20. Revenue showed a steady trend, with the highest value observed at $1.6K in late February. Active users saw a significant jump from 11.2K at the end of December to 17.7K by March 20, before slightly decreasing to 13.1K at the end of the quarter.
Muslim Pro: Quran Athan Prayer had a consistent download rate, with a notable peak of 5.2K in the week of March 20. Revenue experienced a significant increase towards the end of the quarter, reaching $3.2K in the last week of March. Active users also showed growth, starting from 34.9K at the end of December and peaking at 43.6K in the week of March 20 before settling at 37.1K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.